Kristy Chong
ModiBodi
Kristy Chong, CEO of ModiBodi
Pads, tampons, and cups, oh my - when it comes to “that time of the month,” we’re all familiar with (and tired of) this shortlist of products. While training for a marathon in Seattle, Modibodi’s Founder & CEO Kristy Chong recognized that the conversation around “the four P’s” - pee, periods, perspiration & pregnancy - hadn’t kept pace with the times. As a mom with long-term urinary incontinence issues, Kristy couldn't find a single pair of underwear on the market (in the US or back home in Australia) that kept her dry enough for the big race. Fed up with liners and determined to find an alternative (and better) solution, Kristy took her mark at the starting line of a new marathon.